What cookies are
Cookies are small files a website stores in your browser. Some are needed for the site to work. Others help the site owner understand how the site is used, or measure advertising. Similar tools, such as session storage, work the same way, and this policy covers them too.
Your choice
Only necessary cookies are on when you arrive. Analytics and advertising cookies stay off until you turn them on, and you choose each purpose separately. Until you do, we tell Google’s tags not to store analytics or advertising cookies (Google Consent Mode).
Refusing is as easy as accepting, and the site works the same either way. We keep your choice for 6 months, then ask again. You can change or withdraw it at any time, from “Cookie settings” at the bottom of every page, or here:
Necessary
Always on. They keep the site working and secure, and can’t be switched off here.
| Name | Set by | Purpose | Lasts |
|---|---|---|---|
| cc_consent | Continuum Core | Remembers your cookie choice, with the date and a random ID for the record. | 6 months |
| __cf_bm | Cloudflare | Tells people apart from automated bots, to keep the site secure. Set only when needed. | 30 minutes |
| cc-industry-attribution | Continuum Core | Session storage, not a cookie: keeps the campaign (UTM) tags from the link that brought you, so a booking shows which campaign led to it. Never sent anywhere on its own. | Until you close the tab |
Analytics
Only with your consent. They show us how many people visit and which pages help them, so we can improve the site.
| Name | Set by | Purpose | Lasts |
|---|---|---|---|
| _ga | Google Analytics | Tells visits apart, to count visitors. | 2 years |
| _ga_<ID> | Google Analytics | Keeps track of a visit across pages. | 2 years |
Advertising
Only with your consent. They measure whether our Google and Meta ads lead to calls booked, and may be used to show you our ads on other sites.
| Name | Set by | Purpose | Lasts |
|---|---|---|---|
| _gcl_au | Google Ads | Connects ad clicks with calls booked on this site, to measure which ads work. | 90 days |
| _gcl_aw | Google Ads | Stores the ad click ID when you arrive from a Google ad. | 90 days |
| _fbp | Meta | Tells visits apart, to measure Meta ads and show you our ads on Facebook and Instagram. | 90 days |
| _fbc | Meta | Stores the ad click ID when you arrive from a Meta ad. | 90 days |
Google and Meta may also set cookies on their own domains, such as google.com and facebook.com, under their own policies: Google Privacy Policy and Meta Privacy Policy.
The booking calendar
When you choose to book a call, our Calendly calendar opens in a window on this page. Calendly loads only then, and may set its own cookies to run the booking, under its privacy notice.
Browser controls
You can also block or delete cookies in your browser settings. Google offers a Google Analytics opt-out add-on and ad settings for the ads you see.
Changes and contact
If we add a new kind of cookie, we will update this page and ask for your choice again. Questions? Email info@continuumcore.io. Our Privacy Policy explains how we handle personal data and your rights.